Our author 
10 Ways to make your Semantic Application addictive – REVISITED
Thursday, June 9th, 2011
Summary
In many application scenarios useful semantic content can hardly be created (fully) automatically, but motivating people to become an active part of this endeavor is still an art more than a science. In this tutorial we will look into fundamental design issues of semantic-content authoring technology – and of the applications deploying such technology – in order to find out which incentives speak to people to become engaged with the Semantic Web, and to determine the ways these incentives can be transferred into technology design.
We will present how methods and techniques from areas as diverse as participation management, usability engineering, mechanism design, social computing, and game mechanics can be jointly applied to analyze semantically enabled applications, and subsequently design incentives-compatible variants thereof. The discussion will be framed by three case studies on the topics of enterprise knowledge management, media and entertainment, and IT ecosystems, in which combinations of these methods and techniques has led to increased user participation in creating useful semantic descriptions of various types of digital resources – text documents, images, videos and Web services and APIs.
Furthermore, we will revisit the best practices and guidelines that have been at the core of an earlier version of this tutorial at the previous edition of the ISWC in 2010, following the empirical findings and insights gained during the operation of the three case studies just mentioned. These guidelines provide IT developers with a baseline to create technology and end-user applications that are not just functional, but facilitate and encourage user participation that supports the further development of the Semantic Web.
